Marketing Strategy Got Me a Promotion at Car Dealership
January 4th, 2010
I work as a sales manager for a car dealership in the special finance department. One day, my boss came to me and told me I needed to come up with an innovative, yet cost effective, marketing strategy to bring in new business. Automotive Direct Mail was a plan that would be within the budget, yet reach out to a large group of potential customers. The direct mailer worked beautifully; and business was on the upswing within a matter of a few weeks. As a result of all of the success, I received a huge promotion, and could not be happier.
Entry Filed under: Autos